Today, ‘you are what you eat’ means more.


Not only do the food you choose to eat affect your health, they also drive Earth’s health. It has an impact on the way agri-food systems work. In this year’s World Food Day (WFD), we ask you to be our heroes, to take part in defining the path of a better agri-food system that provides better food for humanity. This digital storytelling competition is a heartfelt campaign to celebrate farmers, scientist, and everyone who have worked smarter to provide better food for humanity.

You can be our agri-food heroes, by getting involved in our series of event.

Check the how-to below to get closer to the heart of our #tellyourstory event!



Submit your storytelling videos!

Join the competition in 5 easy steps: 1) Create a 3-5 minute video that meets the requirements, 2) Upload your video to YouTube and copy your video link, 3) Go to where you can paste your video link and fill out the submission form, 4) Read on for contest rules and terms and click Submit, 5) Wait for the final announcement! 

Spread the news!

Another way to be our heroes is by engaging more people on the discourse. You can use the facts & narration we also use here to celebrate your agri-food heroes. You can use our free-accessed illustration and narration in this toolkit. Who knows you can inspire people to be a hero in their own ways.

Join the main event!

The chosen finalists will get to tell their stories in a final live-streamed event in front of judges and viewers all over the world. Stay tuned to find out the final event in November and be a part of the history of exposing best practices to improve our agri-food system. Follow us on Instagram for regular updates about this competition and more! 


Go to our page here to find out more details to be our agri-food heroes by #tellyourstory!